As a makeup artist in the entertainment industry, many of my clients require their makeup to transition seamlessly from day to night. A classic soft, smoky eye (seen above on Kate Mara) is my favourite look to achieve this. It segues easily from day to night, and requires plenty of layering and blending. The biggest faux pas women seem to make with a smoky eye, is applying the colour too heavy with little blending, and choosing shades far too dark for their complexion. This translates into a heavy and overpowering feel for everyday wear, and gives the illusion of a raccoon eye. A smoky eye does not mean finding the blackest black shadow, but is more about choosing a shade which will be most complementary to your skin tone, and the choices are numerous. Of course, it all boils down to preference, and is completely subjective. My preference has always been a softer, smoky eye, as I feel it looks clean and polished. In the coming weeks I will be showing step-by-step instructions on achieving this look, as well as many others. In the meantime… easy does it.